Marketing

Why Digital Products Boost Your Authority and Credibility

Digital products can boost your authority and credibility in a number of significant ways. Firstly, being a published author is always considered to be a status symbol and let’s face it, it’s impressive. Authority An author is generally well regarded as an expert in their niche or industry. Even something

Web Design

Choosing the Right Colors for Your Website – The Psychology

Changing the color of your website can boast sales and conversion rates. Color has the power to affect our emotions and we’re all emotional beings and make sales decisions based on these emotions. This means that choosing the colors of your website isn’t just a matter of going with your existing branding image, it’s got to be based more on what works best for you. Matching Your Niche to the Right Color You want your website to fit your niche

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