Marketing

What on Earth Is a Chatbot?

Chatbots have become a popular marketing tool, and that popularity is growing as younger consumers use them more and more. It can be an excellent customer service tool and way of automating basic business tasks easily, so you can forge better connections with your target audience in less time. What

Web Design

Are Your Images Helping or Hurting Your Business?

These days, images are an essential part of marketing a business. There are so many different types and uses for images, it’s easy to develop a “scattershot” approach where you grab the first image you see and decide to use it. There are several problems with this, though – both in terms of your brand and with copyright issues. Let’s look at a few areas to consider. A Unified Look to Your Business Every image you choose should support your

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