Tag "words"

Three Tips for Great Website Content

Every single website should make use of well written and skillfully crafted content, sadly most don’t with many website owners simply throwing together someone on the fly and that being used for years. If you want to write great website content so that you stand out from the crowd and engage your audience, there are one a handful of things that differentiate great content from the not so great. If

A Few Visual Advertising Examples

These are some examples of various types of visually effective ads using all sorts of techniques to get the attention of the audience so that they buy their goods and or services. They are all visually pleasing and use the elements of visual design to get their point across using few words. Jardiland Light Dog Biscuits This is a cute ad that went viral on Twitter. It elicits humor but

Persuasive Writing Techniques You Should Use

One of the most important skills you can learn when trying to improve your copy-writing is the art of persuasion. Using persuasion with words is a skill that you can learn if you understand how to do it and it will ultimately improve every aspect of your content marketing. Let’s go over some common persuasive writing techniques used by the pros. Ask Rhetorical Questions This is a question that you

Subtle Ways to Persuade Others to Follow Your Lead

Social media is so open and transparent that often it can seem like a daunting task to get people to follow your lead, but the reality is that it’s all about psychology both getting people to follow you inline and offline. If you’re seen as an authority in your niche, and you are committed and consistent about getting a particular result, you’ll be able to influence all types of people

Understanding and Adopting a Successful Business Mindset

Being truly successful in business requires a mental set of skills. Sure, you need a talent. Having a natural ability to excel at something is a great advantage when it comes to success. You also need to be unique. The product or service that you offer to the world has to stand apart from the rest of the products or services available in the marketplace. However, real success in business

Incorporating Keywords to Improve Your LinkedIn Profile

As with all social media platforms online, it’s important especially important with LinkedIn to utilize keywords to improve your chances of being found by LinkedIn internal search engine, thus sending you targeted visitors. However, it’s also equally important not to use too many keywords so that your profile turns real visitors off because it is no longer engaging the people that find it. You need to learn how to use

7 Tips for Automating Your Email Marketing

Email marketing is an area of marketing in which automation is completely essential. You simply can’t do email marketing effectively without some version of an autoresponder program, which automates subscriptions, list organization and message broadcasts. Here are 7 essential tips for automating your email marketing for the best results possible. Offer Something Valuable The freebie you offer as an enticement to sign-up, the content that drives traffic to your sign-up

Happiness, Success and the Business Mindset

So, how do you define success? There are as many ways to talk about success as there are people who meet and exceed their goals. In other words, the definition of success that you end up with will begin with the person you ask. Every person you ask will likely give you a slightly different definition of success. Because of this, in the end you will end up with a

Where Does Emotion Play a Part in the Customer Experience?

As a business owner you no doubt understand that emotion plays a key role in your customers overall experience with your business, and you no doubt take this into consideration when mapping and planning your customer experience… because let’s face it, the journey every customer takes with your business is emotional. Why Emotions Are Important The reason emotion is such an important issue, is that it’s a vital part of


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