Tag "website design"

How Many Website Visitors Will I Need to Generate $100,000?

“I help business owners set realistic online goals and then using website design, conversion rate optimization and content marketing I make it happen.” When asking business owners for goals many of them will automatically mention revenue … for example the website needs to generate $250,000 worth of business … $500,000 or a $1,000,000 plus. Knowing this helps me to understand where you want to be, why you want to be

Six Steps to Build a Perfectly Branded Website

Every single business needs to have a perfectly branded website, as this is the place where all of your online marketing efforts begin and end, it’s the centre of your universe and all of your social media and other online marketing channels act as satellites directing people back to your website. Having just any old website will not do your business any favours, in fact it’s more than likely to

8 Deadly Sins of Closing a Sale

I used to work in the Middle East as a sales manager, this involved traveling all around the Middle East to our various offices and working with the sales professionals to help them, close sales. Training them and helping them personally develop, whilst all the time pushing for targets to be achieved. This was almost twenty years ago and although I’ve switched industries my love affair with sales, sales techniques

How to Improve Your Mobile Marketing

With the ever increasing popularity of mobile access devices and Googles recent announcement that it is giving even more preference to those websites that are mobile friendly, mobile marketing can no longer be ignored. Mobile marketing is a lucrative way to get your products or services in the mind of your audience and there are a few things you can do to help ensure your mobile marketing works even better

Is Your Website Design Driving People Away?

As a business owner you need to have your own website under your control so that you can add content and manage it as required. This is the place where all of your social media accounts and other online activities will direct people towards so that they can learn about you and what you are offering them. As you can imagine there are ways to do this right and ways

Ingredients of a Solid Marketing Plan

Creating a solid marketing plan can help you push your business forward at a staggering pace, however traditionally takes lots of time, energy and effort to prepare. However I’m over the years I’ve learnt that the simpler and more direct your marketing plan, the more likely you are to implement and follow it. As with most things, if you make it too difficult and convoluted, you’re going to be unlikely

Eight Creative Marketing Strategies for Small Businesses 

Every small business needs to be focused on marketing at all times, even if you have a full order book and clients waiting, you must keep on marketing and the best marketing is creative marketing. But marketing doesn’t just consist of online advertisements, landing pages and selling. It actually consists of so much more, if you’re stuck with the same old marketing ideas, take a look at how you can

What Makes a Good Responsive Website Design 

Everywhere you look people have mobile devices, which coupled with different monitors, and browser types, its imperative today to design your website so that it is a responsive website design. That way no matter what device your users choose to view your website with, it’ll still be beautiful, useful and will work well. When designing your website to be responsive, there are several elements you should consider. Clear Navigation Is

Differences Between Responsive Website Design and Non-Responsive Designs 

Responsive website design has become one of the most common buzz words and even a call to action on its own, as more and more business owners realize the importance of having a website that has been created with responsive design features. It’s not enough now to have an adaptive design with the ability to view a website on any device, it needs to respond to the device and render

How to Turn Prospects into Clients

The whole point of marketing and sales is to turn prospects into clients and the process should start as soon as you come into contact with a prospect. As a service provider, having clients means I can pay my bills and I love to eat steak at least once a week, so I’m always working on gaining my next client, even when my client roster is full. In an ideal


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