Tag "target"

How You Can Easily Increase Traffic to Your Website

Many people mistakenly believe that the more website visitors they attract the more sales and leads they will generate, based on the misconception that more visitors equals more sales. Whereas what you actually need are more of your target audience to visit if you want to make more sales. If you haven’t already you might want to read this article on how to define your ideal client. Now that we

The Pros and Cons of Sharing Your Opinion with Your Target Audience

Everyone has their own opinion, and as a business owner sharing your opinion with others can be an extremely effective means of communication. You can engage your target audience in a whole new exciting way, creating a sense of trust and community along the way. However, it’s not all a bed of roses, there are some pros and cons to sharing your opinion with your target audience. You might for


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