Tag "subject matter"

Creative Ways to Get Public Speaking Gigs

Are you afraid of public speaking? I know I used to be and now, well I’ve speak as often as I can to small groups or large groups, it’s one of those things that once I got over my fear I actually enjoyed and low and behold I found out I was pretty good at it. If you are like me and have a desire to be a public speaker

Things to Consider When Creating a Content Marketing Plan for Your Blog

Almost everyone that starts a blog, starts one without any thought of developing a content marketing plan for their blog, they are so enthusiastic that they jump right in and simply write article after article until they burn out. Preparing a content marketing plan for your blog will put you way ahead of your competition, because without one you will only ever blog when the inspiration takes hold and you

Ten Tips for Creating a Professional Podcast

Podcasting is becoming more and more popular and right so in my opinion, just imagine the freedom it gives your audience. They can download and take your message with them to the gym, listen to it in the car while traveling and I personally love to do this, or they can simply listen while they chat on Facebook or do a multitude of other things. Podcasting makes your message more

Overcoming Your Fear of Public Speaking

Ask anyone attending networking events, in fact ask anyone in business what they fear the most and the answer most often given is public speaking, people are afraid of public speaking. Yet public speaking is not a modern day concept, the ancient Greeks held public speaking forums, and even before then and throughout history it is known to have existed. For today’s speaker there seems to be this almost unnatural

Copywriting Trends Content Marketers Need To Note.

If you want to be successful with content marketing and specifically copywriting, or know how to identify good copywriting it’s imperative that you stay up to date with current copywriting trends and best practices. Things change so fast with new technology, that what was popular yesterday may be irritating today. If you stay up to date with copywriting trends you’ll avoid having those problems. However as with most sales and

How to Use Focus Groups to Your Advantage

Do you want to improve your business and make it focused more specifically on the needs and wants of your customers? Well, it’s not just large corporations that should use focus groups. Focus groups allow you to create new products and services, there also allow you to improve on products and services that you offer. Someone in a company typically records the responses from a variety of individuals who have

How to Hire a Content Writer

How to Hire a Content Writer The trouble with content marketing is that producing content yourself can be difficult and time consuming when you’re actually trying to run your business as well. There are solutions to creating content that don’t involve you having to sacrifice all of your free time or that take you away from your main business activities. For those with some time to spare you could look

How to Become the Go-To Expert Locally 

A great way to promote your business is to become an expert locally. Becoming a local expert in your field of expertise will boost your business in ways that you cannot imagine. It doesn’t matter whether you have an online business or a bricks and mortar business; being seen as a local go-to expert will increase your share of business. Start a Locally-Inspired Blog Create a blog that is focused


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