Email is constantly changing and evolving and the savvy marketeer would do well to stay on top of email design trends and other factors that can affect how well your email marketing performs. Email design isn’t just limited to what’s in the inbox either, it also includes your call to action, what landing pages you send your customers to, how these are optimized for conversions and much more. Pay close
Tag "subject line"
Hot or Not: Your Comprehensive Guide to A/B Testing and Heat Maps When it comes to the design of a business website, the ultimate goal is to create a website that is successful in convincing its visitors to perform certain tasks. Lately, A/B Split testing tools as well as heat maps have gained in popularity mainly because these tools offer a specific utility. But the real question here is, are