Tag "software"

Must-Have Software for Video Marketing

When you get stared with video marketing you will quickly realize that you need some sort of software to help you create, edit, and market the videos that you create. It might take a little technical knowledge or the willingness to outsource, but because video marketing is so effective it’s important to figure out what you need. YouTube Editor A good editor to use for those who don’t know how

A Few SMS Marketing Tools

SMS marketing is a great addition to any businesses marketing mix,  but if you really want to be good at it, like many other marketing methods it’s important to find tools that help automate much of the process. The more you can automate, the more you can focus on audience engagement and experience. That might sound counter-intuitive but the fact is, many messages should be automated while some shouldn’t. These

Things to Consider and Do before Publishing

As with most decisions you make in business, when you decide to publish a digital magazine it’s important that you do your due diligence about what’s actually involved, before you spend time and money publishing your first digital magazine. It can take a lot of time, effort and resources to produce a digital magazine, almost as much as it takes a printed paper magazine. It’s therefore important to study what

Software You Can Use to Create and Publish

Finding software that can help you meet your digital publishing goals can be difficult and time consuming because there are so many options out there, and it’s hard to know what to choose. You’ll need to know what kind of magazine you’re going to publish, whether you’re going to want a print edition, whether you plan to run advertisements, and your budget, before picking the software you’ll use to create

Should Businesses Upgrade Software Regularly

One of the most common questions faced by many small business owners is whether they should upgrade software regularly. The answer isn’t as simple as it used to be or you may think, when it comes to certain types of software you should upgrade as soon as possible, and other software can wait. Knowing which can wait and which can’t is extremely important. Websites and Online Software Many cloud-based software

How to Choose Which Software You Need

No matter what business you are in, all businesses have five main segments: Products and Services The value you create for your customers Marketing How you attract the attention of your audience to build demand for the value you’ve created Sales Taking leads generated by your marketing efforts and turning them into paying customers Delivery Keeping promises made in your marketing and sales efforts when you deliver the value to

What to Do If You’ve Been Hacked 

What to do if you’ve been hacked, sadly it’s just a matter of time before your website is compromised in some way and your website is hacked. The important thing to do is to try to implement all the security you can and be prepared and know what you need to do in advance, so that when it happens and it will happen you know exactly what you should do.

Five Reasons to Hold an Online Seminar

Online seminars, also called webinars, are very popular for all kinds of businesses today. Online seminars are convenient, inexpensive, and most importantly they are effective. They are a great way to teach others something of value, in person, without having to travel or make room in your calendar. You can host a seminar in your spare time, and your attendees can also attend without worrying too much about the cost

Use RSS Feeds to Your Advantage

RSS, also known as really simple syndication, is a way to keep up with commonly updated websites like blogs and news outlets. Instead of having to check many different websites several times a day, you can check RSS feeds at your leisure and get only the information and updates you’re looking for. The best part is, so can your customers. Reading RSS feeds is simple; you just download an RSS

Moms Starting Their Own Businesses

Motherhood is certainly a life-changing event. Our children become the center of our lives, and we must make adjustments to make sure they’re cared for. Instead of hiring a babysitter, more and more moms are choosing to start their own businesses so they can be there for their kids and still contribute to the family income. Self-employment offers a certain amount of flexibility. But in most businesses, a certain amount


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