Tag "social media marketing"

Three Awesome Social Media Monitoring Tools

What makes a good monitoring tool depends on your goals. Do you want more traffic, to get people to sign up for something, have your customers call you, or do you want them to directly buy something? Your goals, how large your business is and other factors will inform which social media monitoring tools you want to use. These three are meant for small- to medium-sized businesses and offer those

Free Online Classes to Boost Your Marketing Skills

It may not seem like it but the truth is, marketing education can be had for free. They say you get what you pay for so your mileage may vary, but the courses listed here are legit and you will learn a lot if you apply yourself. Taking online marketing courses can help you improve your business exponentially if you put into practice what you learn. Google Online Marketing Challenge

Ten Things You Can Outsource Today

As internet access speeds have increased dramatically over recent years so as the ease at which business owners can outsource work become easier and easier as carrying out these jobs remotely is now as easy as doing it in person. What’s really good about outsourcing nowadays is that you can create a lean, adaptive and mean business that expands and contracts as you need it to. This will enable you

How to Connect with the Right People on Social Media

Think of social media like you would any other business event where you meet other professionals in your line of work or complementary business. How you behave at a networking event is pretty much how you should on social media: a mix of friendly chat, brainstorming and business. It’s too easy when you sit at a keyboard to forget that the person reading your posts, tweets or updates are people

Getting Started in Social Media

Starting out in social media marketing can be both daunting and exciting. On the one hand you have a fresh start for your business online; a blank page to be filled, and on the other hand, blank pages can cause writer’s block and cause you indecision. It really important to realize that first impressions count just as much online as they do in what we have come to know as

The First Step to Marketing Automaton – Social Media

If you’re ready to get started with marketing automation, the easiest place to start is with social media. It’s very simple to start automating certain social media tasks, and you’ll quickly see how this saves you time for more value-added things. In fact, automation can do some tasks we human beings can’t on our own. Set Your Goal Before you start considering social media automation options, the first step is

Creating Content for Social Media

When I was taught how to market and sell, everything was focused on your target audience and trying to connect and engage them in the places they hang out. Well, today that means social media as everyone it seems is hooked on social media. In your content marketing endeavors you will therefore need to create content for social media. Social media content is any content that you will use for

Common Online Marketing Mistakes

Mention online marketing to any business owner and they are sure to have an opinion, ranging from knowing how to do it, not knowing a thing and everything in between. Online marketing is not all that different from any other type of marketing if you think about it, all that is different is the tool. The way you approach it and go about it isn’t all that different. You need

8 Deadly Sins of Closing a Sale

I used to work in the Middle East as a sales manager, this involved traveling all around the Middle East to our various offices and working with the sales professionals to help them, close sales. Training them and helping them personally develop, whilst all the time pushing for targets to be achieved. This was almost twenty years ago and although I’ve switched industries my love affair with sales, sales techniques


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