Tag "small business owner"

A Few Visual Advertising Examples

These are some examples of various types of visually effective ads using all sorts of techniques to get the attention of the audience so that they buy their goods and or services. They are all visually pleasing and use the elements of visual design to get their point across using few words. Jardiland Light Dog Biscuits This is a cute ad that went viral on Twitter. It elicits humor but

Learn To Do More – Getting Focused

Becoming and staying focused on the task at hand is one of the most important things you can learn for your business, your career and also for your life in general. Multitasking is a great idea, however it’s nothing more than wishful thinking. You simply cannot do more than one thing well at a time, if you need to get more done in less time let’s have a look at

How to Integrate Scaled Content Creation

Knowing how to get the most out of your content, or how to scale it, is something every small business owner and content marketeer needs to understand. There are only so many hours in a day, and only so much information that can be out there at any one time. If you don’t know how to scale the content that you produce, content I might add that costs you time,

The Importance of Microtargeting Your Audience

Microtargeting is a marketing strategy that utilizes consumer data and demographics to identify the interests of individuals or small groups of like-minded individuals and influence their actions or thoughts. An important aspect of a microtargeting campaign is to know the preferred communication channel of the targeted individuals. Most people reading this will have experience microtargeting in the form of paid political automated robotic phone calls, and emails from political organizations.

How to Become a Great Delegator

Delegation is an important skill for any business owner to master, especially if you want to grow your business. As a small business owner, chances are you have very little time and money to devote to bottlenecks, accidental duplication of efforts and missed deadlines. If you learn to let go and to delegate well, you’ll have more time to work on your business and you can devote your time to

How to Analyze the Supply and Demand of a Niche

As a business owner we often hear that it is imperative that we select a particular niche to work within, but how do you select a niche for your business, you might after all select a smaller niche market to avoid having to compete on price with much larger businesses that have much more buying power than you do. One of the most useful things to do when selecting a

Business Accounts, Do it Yourself or Hire a Professional.

Hiring a professional to help you manage your money is something every business owner must decide upon eventually. Whether you hire a professional to help you or not, you are never absolved of the personal, legal and financial responsibility of managing your business’s money legally, ethically and correctly. So, how do you know whether or not you should manage it yourself, or hire a professional? Let’s go over the choices:

Working With A Virtual Assistant

A Virtual Assistant is almost a must have for almost every small business owner or they should be, they can do all the mundane tasks that you find yourself doing allowing you to better utilize your time and make more money. However it’s very important to create a process whereby you provide your VA with clear instructions and limits. You want your virtual assistant to know when it’s okay to

As A Small Business Owner You Need To Take Vacations 

As a small business owner it’s important to plan to take vacations, after all what is the point of working so hard if you can’t unwind and relax on a real vacation. This means turning off all your computers, disconnecting from social media and spending real quality time with your family. Everyone needs a vacation, the problem is business owners tend not to take very many. And when they do,


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