Tag "seo"

Eight Ways to Market Your Biz Online Cheaply

You’ve no doubt heard about businesses generating leads, sales and new customers online and chances are you’ve always associated these businesses with having large online marketing budgets. You however live in the real wold and you don’t have the budget needed to compete online. It is however possible for you to market your business online inexpensively, I know I do it, constantly. You can market your business for almost free

Nine Types of Online Marketing

If you want to maximize your businesses marketing opportunities online, there are many different types of marketing that you need to understand. Each type of online marketing requires specialist knowledge, skills and flare to ensure that it is effective. In this article I share an overview of the different types of online marketing that you should know about. Search Engine Optimization Commonly abbreviated to SEO, this type of marketing falls

Optimizing Video Blogs

It’s all too easy to start a video blog assuming that thousands of people are magically going to find you. Well they aren’t and all your hard work will be wasted, unless of course you promote your videos. And as we know SEO forms a worthwhile part of any online promotional campaign. Video search engine optimization is done is many ways, I’ll go through some of them here, but the

How Important Is SEO in Your Content Creation

Search engine optimization is an important part of any content strategy. Search engine optimization, more commonly known as SEO, means using specific keywords in your content that will draw traffic. This increases the chances of your content appearing in search engine results when people type in these keywords. What Keywords? There are tools you can use to find good keywords. The most popular is the Google AdWords Keyword Tool, which

Dos and Don’ts of SEO In 2015

Search engine optimization or SEO is still important today as it has always been and it’s still one of the most important ways of bringing visitors to your website. Search engine optimization involves everything from the layout of your website, to the fonts used, to the content and articles incorporated, not forgetting those so important images. All of this needs to be organized around the idea that you want to

The Basics of SEO

Way too many business owners are hung up on search engine optimization and wanting to appear top of the main search engines for their chosen normally highly sought after keyword phrase. On top of this these business owners expect to purchase a website, not have too much to do with the design and content creation and for it just to sit there and never be updated by them, but it

Search Engine Optimization (SEO) Does It Matter?

There is nothing more important than SEO when it comes to attracting visitors to your website via the search engines. Search engine optimization should be part of everything you do online, it should start while the website is being designed and should continue throughout all of your marketing efforts and everything you do online. There is on page and off page SEO that every business owner should participate in, if

Has Outbound Marketing Been Replaced with the Power of Inbound Marketing?

There is no doubt that marketing strategies have changed significantly over the past several years. Companies of all sizes seem to be making a dramatic shift away from standard outbound marketing tactics, such as cold calling, email campaigns and direct mailings, and towards greater inbound marketing strategies that include SEO campaigns, content market, and, of course, social media marketing. Best of all, consumers are even responding well to these new

Why Keyword Density Focus Should Be a Thing of The Past

Due to the fact that search engine technology is changing and search engines want to return the most relevant results to their users, the idea of keyword density is becoming a thing of the past. The problem with worrying about keyword density is that it produced content that was subpar and not truly focused on the audience. As this problem with content came to pass, search engines had to come

SEO: Building Authority

Building online authority is one of the ways in which you can improve your SEO and SEM. There are several ways in which you can make SEO and SEM better and one of those is to build a reputation of authority. This means that you’re seen as an authority of a particular topic, subject or niche. The reason you’re seen as an expert is because you have demonstrated your knowledge


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