Tag "search results"

Is Your Website Mobile Friendly?

Maybe you think that your website is mobile friendly – you may have even paid for an expensive theme that claimed to be mobile friendly – but you’re still not sure. There are some online sources that you can use to check. Even if you think your site is mobile friendly, it’s best to make sure that it really looks right across all browsers. Here are three. Just click through

Page Load Speed Improvements

Improving your websites page load speed can dramatically improve your websites search engine optimization, propelling you up the search results. Improving your page load speed can improve a user’s experience using your website and improve conversion rate optimization. Luckily there are some very simple things you can do to improve your websites page load speed. The More Stuff You Have on a Page, the Longer It Takes to Load These

How to Use Keyword Match Types Effectively

Keyword match types essentially help a search engine determine how close the searcher must use your keyword terms before your business shows up in the search results. This is a way for you to more closely screen the audience that will see your pay-per-click advertisement and have a chance to click through to your website. The closer you require a match, the fewer clicks you’ll get because the fewer people

PPC Advertisement Extensions: What Are They and How Can You Use Them?

When you place a pay per click (PPC) advertisement, there are many ways to enhance your advertisement so that it works harder to produce better and better results. One of these ways is to use ad extensions. An ad extension is special format for advertisements online that help extra information show on a search result pages. Not all ad extensions show, even if you’ve gone through the process and enabled

The Basics of SEO

Way too many business owners are hung up on search engine optimization and wanting to appear top of the main search engines for their chosen normally highly sought after keyword phrase. On top of this these business owners expect to purchase a website, not have too much to do with the design and content creation and for it just to sit there and never be updated by them, but it

How to Deliver the Right Content at the Right Time across the Right Channel to the Right Audience

Content marketing is a game with winners and losers, those that win the content game engage more of their audience, attract more customers, retain and upsell to existing customers and ultimately improve their bottom line. I’ve been content marketing for years and the following are a few rules which should help you. Make Content Available across Devices It never ceases to amaze me the number of people that obviously spend

How to Use Your Smart Phone for Business Networking

I love to network and I’m a member of around six or so networking groups, so  lets imagine you just found out someone’s available to meet you for a networking meeting and you need some quick information. Here are some tips for using your smart phone for business networking to get information, FAST: Find a place to meet on your phone for business networking. If you need to suggest a

Keyword Research Know What Works and What Doesn’t

When researching keywords, one of the main tasks facing you is to differentiate between profitable keywords and keywords that are essentially junk, this is where most post per click companies fail in my opinion. Keyword research starts with an understanding of your target audience, as well as knowledge of your product or service and how it solves problems for and serves your target audience. Your initial keyword list is really

Important Marketing Trends to Watch in 2014

Marketing Trends to Watch in 2014 All online marketers need to pay attention to trends in order to keep ahead of the marketing game. As technology advances, marketing tactics will naturally have to evolve. In fact, things change so fast that if you’re still doing the same thing you were just two years ago to market your business online, you’re not paying attention and you could be missing out on


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