Tag "product funnel"

Best Segmentation Practices

If you want to market to your audience in the best possible way, you’ll need to learn about segmentation – the best possible way to slice and dice your own audience to make the highest sales and conversions. There are some best practices to use which will help you make the most of segmentation. The ways you can segment are by: Life Stage This defines whether the lead is single

Understanding Customer-Centric Marketing

The only people that make money for your business are customers, they are the ones that bring the money to the table and customer-centric marketing stems from this. As with product development and content marketing the focus of customer-centric marketing is on the customer and not elsewhere. In order to learn to place this focus on your customers within your marketing, it’s important to understand why. Customers Bring All the

Making Money with Membership Sites

When you start making money on the internet, you want to find a way to earn a recurring income. Most people start out with a few information products, work their way up to coaching, and eventually realize that the best way to earn recurring revenue is via membership sites. A membership site doesn’t have to be complicated. There is a lot of technology out there to help you create a

How Drip Email Campaigns Automate Market Education 

One of the best things about email marketing technology is the ability to set up drip campaigns. A drip campaign is simply a method of disseminating information to your market based on when they sign up. You’ll create a series of email marketing messages that will go out during periodic times. What the subscriber who signs up today will get is email 1, while another subscriber who has been a

Components of a Profitable Membership Site 

Creating a profitable membership site is the dream of many online entrepreneurs. It’s no wonder, because the profits can be huge with the right membership site created for just the right market and the right niche. When you consider that a membership site that only charges $10 dollars a month can bring in an additional 1000 dollars of profit each month with just 100 members, you can quickly start realizing


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