Tag "people"

Focus on People to Boost Sales

The days of nameless, faceless customers are over. With the advent of social media and technology, it’s clear that we need to focus on our customers more, not less. The technology is a tool to enable that focus, but so many businesses forget how important people are. They forget that people are their customers and that people have feelings, emotions, desires, wants and needs and it’s not all about the

How to Revitalize Your Website

It’s easy to get used to, in fact comfortable with the website you have. It seems to work for you, and time passes by so quickly. But, technology changes so fast that it will benefit you to do a website audit at least once a year to ensure that it’s providing everything it can to your audience Who knows how many sales you are leaving on the table as a

How to Build a Well Connected Network

One of the ways you can build a strong business is to network with others. Having strong connections can help you in many ways with your business and even your personal life. Use these ideas to build connections that work. You Can’t Outsource It No matter what anyone says when it comes to networking with others, there is no possible way to outsource it. It has to come from you

How to Make This Year Your Best Business Year

Every single year you probably make a resolution to do something more or better. Even if you don’t formally write it down because you’re against New Year’s resolutions, you probably do make it internally. It’s just a human thing to do. Out with the old and in with the new. It happens every year like clockwork. But, it rarely works. Having said that, you can make it work if you

Embracing Your Most Vocal Customers

If you achieve any measure of success, you will no doubt find yourself with a customer complaint that sets off all your alarm bells, tugs at all the wrong emotions, and causes you to feel defensive. But in reality, you should embrace your vocal customers because they can provide you with so much information. Thank Them When someone sends you a complaint like that, the best thing to do is

Business and Technology Trends to Watch Out For

New trends come and go, but some stick around. Who would have thought back in the 90s that everything we knew about business was going to change? In what seemed like the blink of an eye, the internet became a real player in business the world over. Here are some trends to watch for in the coming year. 3D Printing Goes Mainstream You’ve heard of 3D printers and you probably

Are You Taking Your Website Seriously?

Many business owners and start-ups simply don’t take their website seriously enough. They use free builders or free blogging application to build their websites. Or worse still, some people think they can use only a Facebook page or a LinkedIn account and not even have a website, and  somehow get the same results. If they do have a website, they don’t add the functionality it needs, or think about their

How to Choose Which Goals to Focus On

Setting goals for your business is an important part of business planning. In fact, studies have shown that people who write down their goals are much more likely to achieve them. You already know that goals need to be specific, measurable, attainable, realistic, and time-sensitive, also known as “SMART” goals. But, how do you choose which goals to focus on. It all comes down to the fact that if you

Ten Ways to Build Your Email List Fast

At first, building an email list is the long game. You can use good SEO, great website content, and more to get visitors to your site and eventually people will slowly sign up for your newsletter. But, you can push it along if you know what to do. Host a Contest One really good way to get some buzz that can create a boost of sign-ups for your email list

Weeding Out the Wrong Customers

One issue with having a lot of complaining customers is that you probably have accidentally targeted the wrong customer in your marketing and advertising. Therefore, you may need to set up a system that actually helps you weed through potential problem customers so that you can focus on the customers you can truly help. This doesn’t mean those customers are bad people, only that they’re not right for your business

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