Tag "matter"

The Motivated Closer

Why are you in business? That may seem to be a slightly personal question, but it’s one every entrepreneur need to ask themselves. Why? Well, the answer to the question reveals quite a lot about the outlook of the person answering. You see, some people might say “Well, I’m in business to provide the highest quality products to my customers.” While that’s a noble sentiment, it’s also just that –

Why Double Headlines Work and How to Write Them.

No matter how good the content you create, your headline is the first thing potential audience members see, In fact, if your headline doesn’t engage them, it’s most likely the only thing they will see. When you create a headline you want it to attract your audiences’ attention, to motivate them to click through to your article and to read the first paragraph. It then becomes the role of each

QR Code Mistakes You Should Avoid

There’s no doubt, if used properly, QR codes can improve your marketing efforts, and the goal of QR codes is to give viewers a “quick response” option that isn’t normally available. But oftentimes businesses use these handy images in ways that aren’t quick but that can also be downright frustrating to users resulting in many people simply giving up on them. To help ensure you are getting the most from

Why You Need a Business Vision

Winston Churchill liked to use the quote, “He who fails to plan is planning to fail” and just look at what he achieved. As a business owner, no matter how small or large your business, it’s your responsibility to yourself to dream big. A business vision allows you to think big in terms of your dreams, but to think big also in terms of how you can reach those dreams.

Can Hiring a Business Coach Really Make a Difference?

It doesn’t matter how big your business is, or how long you’ve been in business, chances are you have at some point in time considered working with a business coach. But you have wondered if a coach can really make a difference for you and your business. To answer this question, so that it means something to you, you need to understand what a coach does and how to choose

What to Do If You’ve Been Hacked 

What to do if you’ve been hacked, sadly it’s just a matter of time before your website is compromised in some way and your website is hacked. The important thing to do is to try to implement all the security you can and be prepared and know what you need to do in advance, so that when it happens and it will happen you know exactly what you should do.

What Makes a Good Responsive Website Design 

Everywhere you look people have mobile devices, which coupled with different monitors, and browser types, its imperative today to design your website so that it is a responsive website design. That way no matter what device your users choose to view your website with, it’ll still be beautiful, useful and will work well. When designing your website to be responsive, there are several elements you should consider. Clear Navigation Is

Hosting Account Security Basics

No matter how secure you keep your website, it can still get hacked and you should work on the basis that eventually it will be. Even if you constantly scan your computer and update your security, there’s still a risk, especially if you use a shared web hosting company. Keeping a network secure is actually a two-pronged attack, it takes effort from both you and the hosting company. Many people

Use Social Media as a Lead Generation Tool

Let’s Learn to Use Social Media as a Lead Generation Tool Everyone it seems lives on social media and as a business owner it’s essential to learn how use social media as a lead generation tool. At your fingertips you literally have access to thousands of people, it’s like a networking even on steroids. The secret, however is how you use social media the right way to attract the right

Five Conversion Killers

Is your website, landing page or sales page generating as many sales and leads and you expected or is it turning away potential buyers. I’ve spent years studying this and I’ve detailed just five of the most common conversion killers below, if you website is suffering with any of these you might want to fix it super-fast so that you can see the sales number increase. Nothing is as important


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