Tag "marketing technology"

Segmenting Your Market – Tips for Success 

Email marketing segmentation allows you to laser focus your marketing messages to all of your subscribers as if they are a market of one. Market segmentation promotes customer loyalty by making them feel special. It also increases open rates, sales, branding and more. If you’re not practicing market segmentation using your email marketing technology, you’re missing out. To get started with successful market segmenting, take a look at how your


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