Tag "mailing list"

Publishing Your First Digital Magazine

Once you’ve decided to publish a digital magazine it’s beneficial to understand a few key factors that can turn a typical digital magazine into something really works with your business. You might want to increase your audience, give more benefits to your current audience, and find new income streams via either a subscription to your magazine or advertising revenue. A successful digital magazine potentially brings you lots of opportunities, here

How to Write an Autoresponder Series That Sells

An autoresponder allows you to send a series of pre-written emails to people that subscribe to your list. Each person who subscribes to your mailing list will start at the beginning of the autoresponder series and follow through the sequence you have programmed, finishing with the last one. Every business especially those that market products or services online should utilize autoresponders and below are a few general tips. Understand What

How to Create a Loyalty Program

So many times businesses offer discounts to new customers, forgetting about the customers they already have that are loyal to them. One way to combat this problem is to create a customer loyalty program. There are many ways in which you can do this, and the methods vary depending on whether you have an online business or a bricks and mortar business. Let’s go over some easy ways to create

Five Reasons for Using Email Marketing

Whether you own a web-based business or a ‘brick and mortar’ store, email marketing is something to consider. Communication with your existing or prospective clientele is paramount in the business world. In case you have any doubts about how this can benefit your business, here are five reasons why email marketing is a positive choice for your business needs. 1. Inexpensive: Email marketing is the least expensive marketing tool you

Four Software Choices for Coaches 

Life coaches help their clients with goal setting, decision making, and problem solving – usually on a one-to-one basis. They can help with business, work, and just normal life. Coaches work on one problem at a time, finding solutions instead of working on deep psychologically issues. Even though life coaching is a very personalized business, there are many software options to help any life coach, no matter their specialty, make

Website Content Copywriting Cheat Sheet

This cheat sheet is designed to help you write engaging copy for your online content. You should use it as the starting point for all content you write in your online marketing.This cheat sheet is based on a very old marketing convention which outlines the 4 stages of any marketing communication: Attention, Interest, Desire and Action. An example is included in each section to show how this model can be


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