To build a well-running, attractive website you need a content management system (CMS) that allows you to develop an “all-in-one” online presence. You need a place to host your blog, your articles, and other information about your products and/or services. The very best CMS that is available today is simple to use, easy to update, and used widely by small and large businesses alike. That platform is self-hosted WordPress. First,
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It seems like everyone and their mother (and grandmother!) has a website these days. That’s why it’s important to be able to build a quality website to help promote your business and sell your products. Here are ten quick tips to help even a novice build a quality site. 1. Know your audience. If you watch the latest hot cartoon and then watch reruns of shows from the 60s, you’re
What is a niche? A niche is basically a sub-market within a larger market. By marketing to a niche group you ensure that your marketing message is specific to that group. And although that group may be smaller, your conversion rates (ie. sales) should be higher. An example of a niche market within the weight loss market is “weight loss after pregnancy” or “weight loss for children.” Now that you
Unlike the traditional business model, an online business gives you 24-hour presence which anyone from around the world can access. This is an exciting and fantastic opportunity for business owners who know how to make the most of this powerful sales engine. Here are a few tips to help you create a website that really sells: #1 – Keep it simple. A great website doesn’t have to include tons of
When it comes to building a website, your domain name could make it or break it. A catchy domain name can help people remember who you are and easily find you to give them what they’re looking for. By contrast, a bad domain name can make your website hard to find, so they’ll find someone else or give up trying. Here are some quick and easy tips to help you