Tag "great way"

Tips to Create Email Newsletters Quickly and Easily

Every business should have some form of newsletter but truth be told they are a constant pain to put together for many business owners. There are however a number of ways to create email newsletters  quickly so that they do not become a huge burden on your time every week or month. Create an Editorial Calendar Decide when you are going to send out your newsletter. Once a week or

Five Ways to Make It Easy for Your Audience to Share and Engage

It never ceases to amaze me how many people spend the time creating great content only to fail in allowing their audience members to easily share their content. There are a number of ways to make it easy for your audience members to share and engage with your content online. Allow Commenting at Your Blog Turn on commenting underneath your blog posts. In this way, people can engage with your

Commercial versus Informational Wording When Creating Content

As a business owner or digital marketer I’m sure you’ve spent hours creating the perfect content for your sales landing pages or even your website, however you fail to attract any visitors to these pages because the search engines just don’t value the content you have created. However by simply changing the wording a little can result in a huge difference to your visitor numbers and sales generated. Commercial or

Ways Videos Can Drive Traffic Away

Videos seem to be everywhere online and it’s obvious to see they appear to be booming in popularity, so business owners can be forgiven for thinking that videos could be a great way generate additional traffic to their website. However, it’s not as simple as that and there are actually a number of reasons why videos can actually drive traffic from a website without the small business owners (website owner)

How to Make Smart Purchases Without Getting Suckered

Whenever I’m in the process of purchasing something online, be it something off a a business website, something off of Ebay or someplace else, my biggest concern is whether or not I’m getting value for my money, or am I being “suckered” in and taken advantage of in some way. There is just so much hype around, everyone is used to seeing it on television and it’s seems to be

Customers Will Pay More If You Show Them the Value

I see this all of the time, far too many business managers , marketers and online business owners make the mistake of thinking that every prospective customer is money conscious and always looking for the best possible deal. This actually could not be further from the truth, if you think of the difference between a Toyota and a Lexus and you will see there are a whole range of factors

Tips for Engaging Prospects on Facebook

Like it or not, social media should be part of every businesses marketing plan, it’s come of age and looks like it will be part of everyones future, as well. If you have a company or business of any kind, then you probably already know that it is time to figure out the best way to market your business on social media sites such as Facebook. There are many ways

What Does User Centric SEO Mean?

Search engine optimization has never been more important, it helps to ensure you bring plenty of traffic to your website and that your content gets in front of the people you want to become your users and customers. Most people still use Google Search to find information, I know I do and it’s one of my most used apps on my phone. Google’s job is simply, to give their users

Eight Ways Businesses Can Collaborate to Improve Sales

As a small business owner, you’re not really working in isolation, for instance you can collaborate with the business community to increase business and make more sales if you think a little bit outside of the box. Work with People You Like First, ensure that you choose business owners that you share values with, even if you’re competitive in some areas. You don’t want to work with someone you don’t

Equity Based versus Rewards-Based Crowdfunding

Today you can start an online business by bootstrapping it, but sometimes you end up needing funds due to fast growth, or to afford new equipment and funding. However, like most start-ups, you don’t have the best credit yet (or even any). So, you look for alternatives. Two alternatives that you can use are equity-based crowdfunding and rewards-based crowdfunding. Equity Based Crowdfunding Equity-based crowdfunding sites have raised billions of dollars

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