Tag "great way"

What Does User Centric SEO Mean?

Search engine optimization has never been more important, it helps to ensure you bring plenty of traffic to your website and that your content gets in front of the people you want to become your users and customers. Most people still use Google Search to find information, I know I do and it’s one of my most used apps on my phone. Google’s job is simply, to give their users

Eight Ways Businesses Can Collaborate to Improve Sales

As a small business owner, you’re not really working in isolation, for instance you can collaborate with the business community to increase business and make more sales if you think a little bit outside of the box. Work with People You Like First, ensure that you choose business owners that you share values with, even if you’re competitive in some areas. You don’t want to work with someone you don’t

Equity Based versus Rewards-Based Crowdfunding

Today you can start an online business by bootstrapping it, but sometimes you end up needing funds due to fast growth, or to afford new equipment and funding. However, like most start-ups, you don’t have the best credit yet (or even any). So, you look for alternatives. Two alternatives that you can use are equity-based crowdfunding and rewards-based crowdfunding. Equity Based Crowdfunding Equity-based crowdfunding sites have raised billions of dollars

Four Different Types of Crowdfunding Options

Here are four different types of crowdfunding options that you might want to consider instead of traditional bank loans. You can use most of these loans for any type of project, creative, charity or otherwise. 1. Rewards Based This type of crowdfunding means that backers contribute to your fund and you give them a reward. Rewards can be as simple as a thank you note, and as big as you

Nine Ways to Attract Positive Media Attention

Getting media attention can be easy if you know what to do, some things however take a long time and require planning even though they’ll seem to others as if these thing happened out of the blue, overnight. You’ll need to focus on building relationships with the right people while you’re also doing other things to get media attention. Raise Funds for a Local Cause Don’t raise funds in hopes

Where and How to Find Speaking Events in Your Niche

As a business owner who likes to speak, you need to find speaking engagements in your niche. It’s not as hard as you imagine if you’re truly involved with your niche. You need to join Facebook groups, join LinkedIn groups and attend their events, if you want to be able to then be able to speak at them. Local and National Speakers’ Bureaus At each locale and even naturally, there

The Future of Podcasting

I know of some people that are saying that podcasting is the new way of blogging. However, there are still many impediments to podcasting becoming as simple as blogging… because lets face it blogging is as easy as writing. Having said that, as podcast technology improves and the ability to stream and listen anywhere becomes commonplace, podcasting will have a strong future. iTunes According to iTunes, there are over 250K

Rinse and Repeat: The 80/20 Rule in Your Advertising Strategy

As you develop your advertising strategy, it’s important to understand that some of the things you do will work, and some will not work, in fact some will fail miserably. You’ll need to check your metrics to find out what’s succeeding and what’s failing, and then determine what you should do more of and what you should stop doing. Plus, you’ll want to add in alternatives to test along the

Working with Internal Marketing Tools

Internal marketing basically consists of any type of marketing that you do with existing customers and your team or staff. They consist of training, communications and knowledge sharing, mostly with staff but also with current customers. Autoresponder You can use your autoresponder for more than just sending emails about your products and services to your customers. You can also use autoresponder systems to speak directly with customers about upcoming products

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