Tag "great usp"

Importance of a Unique Selling Point

So, you’ve thought about your business, picked your niche, and now you’re ready to get started. Before you start, do go your favorite search engine and enter your key terms in. Chances are, you’re going to find quite a few hits for your search. These are all people you’re going to be competing with. The key to succeeding in your business is having a USP – a unique selling point.


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