Tag "goals"

Three Awesome Social Media Monitoring Tools

What makes a good monitoring tool depends on your goals. Do you want more traffic, to get people to sign up for something, have your customers call you, or do you want them to directly buy something? Your goals, how large your business is and other factors will inform which social media monitoring tools you want to use. These three are meant for small- to medium-sized businesses and offer those

Segmentation Strategies for Higher Deliverability and Click-Through Rates

Email marketing is the best ways to build your business, boost sales, and create a business that continues to grow regardless of algorithm changes and marketing method updates. Email marketing is really where the money is. You’ve heard it before: “the money is in the list,” and they’re not joking. It can actually be argued that with any online business, the list is your entire business. One way to ensure

How to Choose a Networking Group That Works for You

One of the easiest and most important ways to get ahead in all aspects of life is to make connections with other people, I’m sure you have heard the saying “it isn’t what you know, but who you know that counts…” well that’s how important connections are. And if you think about it this applies to both our business and personal lives, especially as connections often become friends. Here are

The Pros and Cons of Native Advertising

There are a lot of good things and bad things about native advertising that you should be aware of before you partake. These pros and cons should be taken into consideration as you choose whether you want to either run native ads on your site, blog, or newsletter, or pay for native ads on another site, blog, or newsletter. Pros of Native Advertising Awesome Customer Targeting – Most native ads

Finding Mastermind Groups

A mastermind group is a group of like-minded people who help push each other to new heights in their business, whilst also providing support and guidance. Sometimes mastermind groups are formal, led by a business coach, and sometimes they are informal with just a group of people working together to help each other succeed. A mastermind group can meet via a webinar system, group telephone call, on a message board

Who Should You Connect with on LinkedIn?

Networking on social media is a little different from networking in person. Typically in person someone introduces you to the connection, which gives you some credibility. On social media it’s not uncommon to connect with complete strangers. There is nothing really wrong with that, but make sure that you give a lot of thought and consideration to your goals as you connect with people. Quality over Quantity Don’t just connect

Success Tips; A Business Mindset of Gratitude

In business, when success is finally found, it feels very, very good. Finally, after all of your hard work and dedication to your goal, you’ve arrived. It can often feel as if this success is owed you – after all, weren’t you the one who put in all the hours to attain it? It’s absolutely normal, healthy, and expected to feel a sense of pride when you reach a certain

Business Mindset – Hustle to Survive

Those who have had to struggle in life generally make excellent, successful business owners. Do you wonder why that is? When you’ve struggled in life, you learn a lot about who you are, and what you’re made of. These life lessons translate exceptionally well to business. Those who have experienced struggle know how to hustle. They have a sense of urgency in everything they do. One business owner put it

The First Step to Marketing Automaton – Social Media

If you’re ready to get started with marketing automation, the easiest place to start is with social media. It’s very simple to start automating certain social media tasks, and you’ll quickly see how this saves you time for more value-added things. In fact, automation can do some tasks we human beings can’t on our own. Set Your Goal Before you start considering social media automation options, the first step is


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