Tag "facebook"

Creating a Productive Writing Environment

Writing is difficult, especially if you have to create consistently good content for content marketing for example. Anyone that says otherwise isn’t telling the truth, or they’re not a writer. It can be even more difficult when you own your own business. You probably have a number of distractions, tasks and responsibilities. One of the best ways to make writing content for your business just a little bit easier is

Tips for Incorporating Native Advertising into Your Publications

If you’re going to use native ads in your publications, it’s very important that you know what you’re getting into and you stay true to the ideas, morals and values that you want to project for your brand. The first thing to understand is the different types of native ads that you can use. Within Feeds Usually these ads appear on networks right in the information feed for users, with

What is Viral Marketing?

Viral marketing always seems like an impossible dream – a method of marketing so super-secret that if it doesn’t involve cat pictures on Facebook, it just won’t work for the average person. Let’s look first at what viral marketing really is. Viral marketing, stripped of its mystique, is any strategy that encourages content consumers to share the content they consume – allowing for an exponential growth in the reach of

Should You Consolidate Your Logins?

Consolidating logins by using social media sign-ins seems like a really good idea. For a start, it’s one less thing to have to remember. However, as a website owner you may be giving up some control over customer information by agreeing to do this. You’re going to have to decipher the pros and cons of consolidated logins based on your own business model to determine whether or not you should

What Is Native Advertising?

It’s hard to believe, but there is a lot of disagreement about what exactly native advertising is. The truth is, native advertising has been around a long time, but the form is improving by leaps and bounds and becoming less salesy as consumers become savvier. The idea behind native adverting is that it draws in the consumer as any other content you offer them, entertains them, engages them and offers

How to Run Powerful Advertising Campaigns without Breaking the Bank

We have all wasted money on advertising however modern technology does allow almost anyone to run a powerful advertising campaign without it breaking the bank. You can utilize many different networks to focus your advertising campaign whilst they are low cost but highly effective. Pick a Network You have a few different choices when selecting a low cost network, with which to spend your advertising budget. The most popular and

How To Use Social Media To Generate Business Leads

We all use social media and it’s great for building a community and getting to know people which is fine for personal use, but for a business you need a little more. In order to make social media useful for business you have to move prospective customers from prospects to leads. Typically, you would do by getting them to sign up for your email list, or by getting them to

Top Visual Platforms to Promote Your Blog

The best way most often to promote your blog on visual platforms is through real time phone sharing as well as some planned and scheduled photo sharing. But as with anything you do to promote your business or content, the very first thing to do before spending a lot of time, is to find out if your audience is there. If they are, then of course you need to be

What Is Visual Advertising?

Other than a radio ad, today most advertising is highly visual in nature. Thanks to platforms like Instagram, YouTube and Pinterest, with Facebook and Twitter getting on board with visuals, it’s becoming even more popular online. Some examples of visual advertising are: YouTube videos Instagram posts Certain memes on Facebook Twitpics Snapchats Each of these are very good examples of visual marketing and advertising. Today, online marketers can’t hide behind


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