Tag "email marketing"

Let’s Compare the Top Email Marketing Platforms

If you plan to build a strong business online or offline, you need to use some kind of email marketing platform. But, each type of business has different needs, and each email marketing platform has different pros and cons. Nothing is perfect. However, having an email marketing platform that you like, will use, and understand is priceless anyway. Aweber.com This is a common program that you’ll notice a lot of

Soft Bounces versus Hard Bounces 

In order to improve delivery rates and click-through rates, it’s important to understand what “bouncing” is and the different types of bounces that you might experience when engaging in email marketing. When an email bounces, it means that the email isn’t delivered to the recipient for some reason. Sometimes it is delivered, but it’s put into the spam folder and you still get a message that it bounced. In that

Free Online Classes to Boost Your Marketing Skills

It may not seem like it but the truth is, marketing education can be had for free. They say you get what you pay for so your mileage may vary, but the courses listed here are legit and you will learn a lot if you apply yourself. Taking online marketing courses can help you improve your business exponentially if you put into practice what you learn. Google Online Marketing Challenge

The Benefits of Targeted Messaging

Email marketing in theory is pretty easy, you send a bunch of emails to your subscriber list and watch those sales come in, unfortunately nothing is ever as easy as it sounds. Whenever you send email messages to your audience, the more targeted and focused they are about what you want your audience to do, once they have read the message the more conversions you’ll experience. With targeted email messages

How to Create Targeted Email Marketing Messages

One of the most important factors of email marketing is the actual crafting of the targeted email marketing messages themselves, after all these determine the success or failure of your email marketing campaign. As you know email marketing is such a highly effective form of marketing that you can’t ignore it, not if you want to maximize online sales that is. You often hear people say the money is in

7 Tips for Automating Your Email Marketing

Email marketing is an area of marketing in which automation is completely essential. You simply can’t do email marketing effectively without some version of an autoresponder program, which automates subscriptions, list organization and message broadcasts. Here are 7 essential tips for automating your email marketing for the best results possible. Offer Something Valuable The freebie you offer as an enticement to sign-up, the content that drives traffic to your sign-up

Getting the Word Out about Your Business

One of the most important components of any businesses success, wither it is a home based business or not, is marketing. If you don’t promote your business, no one will ever know about it and you’ll ultimately fail because you can’t make money if no one knows about you. You have to get the word out about your business to your target audience there are fortunately several ways to do

The Costs of Getting Started Blogging

It doesn’t cost much all that much to start a blog and start driving traffic to it. In fact, it can cost almost nothing at all, but for those serious about blogging, there are some costs involved.  Let’s take a look at a few of your options. Hosting One of the most important decisions you can make is hosting. There are free blogging platforms like WordPress and Blogger where you

Nine Ways to Market Online With Email Marketing

Email marketing has been and still is one of the most important and most effective forms of marketing to ever be invented. Conversion rates for appropriate email marketing approaches four to seven percent over time, which is remarkable. This is because new clients need to engage with a brand eight or more times before they trust it enough to buy something, and even when they have bought something, emails can

Nine Types of Online Marketing

If you want to maximize your businesses marketing opportunities online, there are many different types of marketing that you need to understand. Each type of online marketing requires specialist knowledge, skills and flare to ensure that it is effective. In this article I share an overview of the different types of online marketing that you should know about. Search Engine Optimization Commonly abbreviated to SEO, this type of marketing falls


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