Tag "decisions"

What is Your Leadership Style?

Knowing your leadership style can help you in many areas of your life and career choices. Styles of leadership differ from person to person and involve your style of implementing strategies, how you motivate others and how you provide direction to followers. Some styles of leadership to study are: Paternalistic – As you might have guessed, the paternalistic style of leadership is becoming a “father figure” for your followers –

Ways to Research Your Current Customer Experience

Is the actual experience you deliver your customers in-line with the experience you’re actually trying to deliver? There’s only one sure way to know and that’s to talk to your customers and this means conducting research. You need real, factual, objective data from your customers on which to base your decisions. Your own assumptions aren’t enough as your biased and just too close to your business, let look at a

What Is Scaled Content?

Anyone that wants to succeed online should know that content is the lifeblood of a successful online presence. Without content you have nothing with which to engage your audience, with which to promote on social media with which to bait Google so that it indexes your website constantly and sends you lots of visitors, content is single most important aspect of succeeding online. Content comes in many different forms from

Things to Consider and Do before Publishing

As with most decisions you make in business, when you decide to publish a digital magazine it’s important that you do your due diligence about what’s actually involved, before you spend time and money publishing your first digital magazine. It can take a lot of time, effort and resources to produce a digital magazine, almost as much as it takes a printed paper magazine. It’s therefore important to study what

Tips on Selling to Women 

If you’re a married man you’ll understand that women make about eighty percent of all purchasing decisions, it’s therefore important to understand who your market is, as you seek to cater to the women in your target audience especially if you are selling to women. It really doesn’t matter if you sell motorcycles, air conditioners, or digital products, catering to women should be an important aspect of your marketing strategy.

What are the Different Business Legal Structures?

There are several common legal structures that you can set your business up under. Which one you chose is going to depend on what kind of business you are setting up, who else is involved in this plan with you, your own personal preferences, among several other factors. Here is a quick overview of your options. Sole Proprietorship This is still the most common type of business structure, particularly for

Strategies to Become a Better Decision Maker

Being a good decision maker can help you in business and life. It’s been said that highly confident people make decisions clearly and stick to them rather than changing their minds or being indecisive. And even if decision making doesn’t come naturally to you, it is a skill which can be built on. Here are a few tips to help you: #1 – Start small. Even making small everyday decisions


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