Tag "conversion rate"

The Basics of Creating Good Copy

Writing great copy is a skill that every content marketer should learn. In fact I’d go so far as to say if you create any type of content such as customer focused emails, quotes, etc. then these same skills and tactics apply to you as well. The following list is a short overview of what it takes to write good copy. Understanding your target audience Doesn’t everything start with understand

Integrating Mobile Applications with Website Design

Integration of mobile applications and website is a very common practise today. Today’s consumer demands ubiquitous computing in order to access the desired information anywhere and everywhere. The share of mobile users is consistently increasing and the companies must look for ways to appeal these users. Mobile applications and website integration is one way to increase your website traffic. Integrating mobile applications to a website is not an easy task.

Email Marketing Conversion Rate Optimization (CRO) A/B Split Testing

A/B testing is more commonly known simply as split testing, it’s a way to improve your conversion rate optimization. Let me explain, if you website has one thousand visitors and ten people buy something, with successful conversion rate optimization you would still have the one thousand visitors but instead if just ten people buying you would have more, depending on how successful the CRO was. As we’re talking email marketing

Page Load Speed Improvements

Improving your websites page load speed can dramatically improve your websites search engine optimization, propelling you up the search results. Improving your page load speed can improve a user’s experience using your website and improve conversion rate optimization. Luckily there are some very simple things you can do to improve your websites page load speed. The More Stuff You Have on a Page, the Longer It Takes to Load These

How We Maximize Conversion Rate Optimization (CRO)

If I was to ask one hundred business owners what conversion rate optimisation (CRO) was I would be surprised if just one or two people knew what it was, yet without a doubt every single one of those business owners could benefit tremendously from it. In its simplest terms conversion rate optimization (CRO) is the measurement, modification and testing of different aspects of a business’s online presence so that instead

Five Conversion Killers

Is your website, landing page or sales page generating as many sales and leads and you expected or is it turning away potential buyers. I’ve spent years studying this and I’ve detailed just five of the most common conversion killers below, if you website is suffering with any of these you might want to fix it super-fast so that you can see the sales number increase. Nothing is as important

5 Things to Keep in Mind with regards to Your Website Design

Things to Keep in Mind with regards to Your Website Design Anyone that knows me knows that I’ve been in the website design arena for twenty years now and in all this time, I’ve tried to specialize in making websites communicate better with target customer persona, resulting in higher conversions and more sales. In this article I’m going to share some basic information and if you would like to know

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