There is no doubt that marketing strategies have changed significantly over the past several years. Companies of all sizes seem to be making a dramatic shift away from standard outbound marketing tactics, such as cold calling, email campaigns and direct mailings, and towards greater inbound marketing strategies that include SEO campaigns, content market, and, of course, social media marketing. Best of all, consumers are even responding well to these new
Tag "cold calling"
Nobody likes cold calling. Not the person who makes the call and certainly not the person who receives it. Unfortunately, many businesses still rely on 20th century outbound marketing tactics like cold calling because they simply don’t know a better way of producing leads. Inbound Marketing is that better way. It’s a systematized process to take a stranger and turn them into a committed customer. And what makes inbound marketing