Tag "clients"

How to Get Prospective Clients to Choose You

It’s often frustrating when you’re trying to secure clients, sometimes you’ll talk to someone who seems like a perfect fit for you, but they either don’t get back to you, or they tell you they have decided to use someone else. With all of the work associated with pre-qualifying clients this can be a big letdown, especially if you’re desperate for new customers. But often the experienced sales professional and

What Business Networking Is… and What It’s Not

There is a lot of talk these days about business networking. It’s easier than ever to find and interact with like-minded people, who may also be worthwhile business associates, customers, clients and potential partners. Meetup groups, Facebook groups, networking events at the local level held by your Chamber of Commerce, or large – even global – networking events held at resorts or in stadiums are but a few of the

Learn To Do More – Getting Focused

Becoming and staying focused on the task at hand is one of the most important things you can learn for your business, your career and also for your life in general. Multitasking is a great idea, however it’s nothing more than wishful thinking. You simply cannot do more than one thing well at a time, if you need to get more done in less time let’s have a look at

The Power of Transitions in Copywriting

Anyone can create content, but creating great content that not only engages your audience but also gets them to do something is a blend of art and science and strategy. By learning a few simple tactics it’s possible for your content to be much, much more powerful. When you first start on your content marketing journey, you cannot be expected to be a master craftsmen. However by continual learning you

What Is a Documented Content Marketing Strategy and Why Do You Need One?

If you worked as a business advisor and two clients came to see you, one with a business plan and one without, which one would you think had the best chance of success? Of course it would be the person with the business plan, simply because as the saying goes if you fail to plan, you plan to fail. It’s exactly the same for those who enter into content marketing

The Key to Continual Business Growth and Expansion

One of the best ways to ensure your businesses long term success is to seek to continually grow and expand it. As they say, “if you’re not green and growing your ripe and rotting,” there are many ways you can experience continuous growth and expansion in your business, let’s look at a few. Start a Joint Venture Partnership There is nothing that will push you more than getting out of

Tips for Outsourcing Content Creation

In order to do content marketing effectively, you need a great deal of fresh content. Some business owners don’t have the time or staff to do this themselves. If this is the case, you need to hire a content creator. The Internet is full of good virtual help. Here are some tips on finding and working with your content creator. Finding the Right Help With so many providers out there,

How To Succeed As a Freelancer

How To Succeed As a Freelancer Do you want to be a successful freelancer, in this article I bring together a whole series of topics designed to help freelancers succeed in today’s marketplace. Should you wish to add to this, feel free to leave your thoughts in the comments area. Are You a Freelancer or a Consultant? How Much Should You Spend to Market Your Freelance Services? How to Build

The Part Outsourcing Plays in Running a Successful Business

Outsourcing at least in my industry has been hijacked in recent years with everyone assuming that businesses that outsource are sending web development work overseas to cheap labour markets. However more outsourcing is done locally than abroad just look at who does your accounts, bookkeeping and compliance, chances are some or all of this is outsourced. Outsourcing is way more than this, in fact outsourcing is an important part of

How to Grow Your Business with Live Events

As a business owner the whole point of events is to grow your business and this means growing your contact list or email list subscribers. Just like giving away a free eBook or report to increase your email list. But, live events can attract a lot more people, a whole lot faster than promoting a free eBook. If you think about it, live events are often a lot more personal


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