Social Media

Using Twitter Effectively 

With over 554 million active Twitter users, and more than 58 million tweets going out each day, Twitter is an important component of all your social media marketing campaigns. But, with that many tweets going out each day, you need to learn to use Twitter effectively to make a difference. Know the Voice of Your Business Every business has its own voice, even if you don’t know it yet. Is

How to Start Networking on LinkedIn 

LinkedIn.com is a very buttoned up, business-focused social media network. It’s a very important player in social media marketing for business owners. It’s important to take LinkedIn seriously, but don’t be afraid to get started even if your business isn’t as buttoned up as some of the others you will find on LinkedIn. LinkedIn claims over 150 million users, most of whom are women but with males not following too

Social Media Marketing: Don’t Stop with Facebook and Twitter

The proliferation of social media sites has brought a worldwide market to even the smallest of businesses. More than half (56%) of American adults have at least one social media account, according to a recent study by Edison Research. And, it’s not just teens and young adults that are sharing their favorite products and posting their thoughts via Facebook, Twitter and the like. The same study found that nearly half

5 Ways To Use LinkedIn To Get More Visitors

All successful businesses require a consistent flow of new leads. One of the best sources for those leads is LinkedIn, the world’s largest business social network. Each month LinkedIn attracts 184 million unique visitors. That’s a lot of potential customer’s no matter what industry you are in. (1) Many people who try marketing on LinkedIn make one of two mistakes. One group of marketers are overly promotional. They join groups

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