As business owners we all know that networking with other business owners is one of the best ways to grow your business and more importantly your support network. However joining a new business networking group can be daunting because all of the existing members know one another and are used to networking with the other members. There may be cliques, and other things in play, but there are a few tricks to becoming popular in a new group. Some of these tips will take a while but others will start to work straight away.
Create Excellent Profiles
Your profile for display online should be cohesive throughout all social media platforms. It’s no different than if you are meeting people in person; you want to present yourself as the same person to everyone, right? This is also true for people you meet in person because lots of people nowadays connect with people they meet at in person networking events.
Provide an introduction or prepare an elevator speech that doesn’t come across as a sales letter. Just say who you are, what you do, why you do it, and who you do it for. Practice your elevator speech for both in-person events and online use.
Watch and Learn
When you first join any new group, after you’ve introduced yourself you want to watch. Listen and learn, you need to know how the group works, who the influencers are and what the group values are before you jump in too fast.
Build a Portfolio
If the new community is image oriented, build a good portfolio of images so that people who friend you, follow you, or like you can learn more about you. Even if the network isn’t image oriented, you can build in links to your profile that showcases what you do.
Reach Out to Friends
If you have existing friends that you think would be a good fit for your new group, invite them to the group if you’re allowed to do that. It’s important to bring in more people, so that you can become popular, faster. The more people you already know in the group, the better.
Engage with People
Don’t just be silent. Share, like, follow, and converse with people in the group in a friendly manner. Answer questions, offer free advice, recommend others. Follow the rules of the group, both written and also unwritten.
Meet Up In Person
Meet people in person who are close to and are part of the group. The more people you can meet in person, the more the other people will trust you because they’ll know you’re the real deal.
You want to make sure that you are active enough in any group that people remember you and look forward to seeing you. But, not so active that you seem like you’re crazy or not busy enough in your business.
If you take some time to get to know the people in the group, and slowly get involved without being pushy, you will become popular in the group within a few weeks. You just have to give it the time it needs, the participation necessary, and the right effort. Plus, be yourself, be genuine, be honest, and transparent, and people will love you and want to be part of your circle.