If you want to succeed at content marketing you need to develop your own content marketing plan as this will help ensure that every piece of content that you create has a reason for existing whilst also helping you achieve your business goals..
My two favorite content marketing quotes.
The purpose of content is to tell a story that attracts and engages your audience, the purpose of marketing is to get your audience to do something and only when these come together, is this content marketing … Steve Cartwright
Content that isn’t promoted properly isn’t working to its full potential and means it will take you longer to achieve your goals, if you ever actually achieve them… Steve Cartwright
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