Every business should have a blog, in fact start to think of a blog as standing for Business Leads Organically Generated. Blogging can help your business in numerous ways, every business needs to showcase their products. Every service providers needs to demonstrate that their services solve a problem and are worth paying for.

A website will market your products and services 24 hours a day, 7 days a week, 365 days a year. A blog, either on its own or as part of your website (it should be part of your website), can demonstrate that you are an authority in your niche or industry who really knows what you are talking about, or that you have the skills and experience to create quality products.

Content Is King

Content is the main driver of successful marketing these days. The words on the page help your target audience find you. Whether they are using a search engine like Google, or a social site like Facebook or Twitter, your audience will use keywords to find you – and that means written content in all forms. This includes your video titles and descriptions, image names, and more.

Free Traffic

Search engines and social media provide free traffic. Great content on your blog will give them a reason to stay and to look around to see all you have to offer.

Blogging Can Encourage Engagement

If you allow people to comment on your posts, your blog can soon become a hive of activity.

An Invaluable Resource

Chances are if you have been working in your niche or industry for any length of time, you probably have a wealth of content to draw on. This can help your blog become a resource that people interested in your niche will visit over and over again. This also means links to your site, and sharing content from your site. It also means getting guest bloggers to contribute, to add even more content, and hopefully encourage their own followers to visit your site.

A Way to Build Relationships

People do business with people they like. A blog can help visitors feel they know you. With any luck, they will start to follow you because they enjoy your take on the topic.

Your Blog Posts Are Free Samples

If you plan to sell any kind of information product at all, your blog post will give a clear idea of the quality your customers can expect.

Blogging Software Goes Beyond a Regular Website

If you use blogging software such as WordPress, you will have access to thousands of free mini-programs called plugins. They add functionality to a site and/or change its appearance and type of site completely.

For example, there are plugins to create auction sites, discussion boards, or online courses. There are also plugins that will allow you to create a membership site and get paid for your content. Other plugins make marketing much easier, such as on social media. Some will send links to the main social networks like Facebook and Twitter as soon as you publish. Other plugins will allow you and your audience to post a link to any social network with just a click.

Blogging is ideal for traffic, lead generation, and sales. If you want to show you’re in the know, you need a blog.

How Blogging Can Help Your Business
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About Me

I've been designing and marketing websites and businesses for over 24 years and prior to this I worked in sales, marketing and big business for almost 18 years... which makes me not only old, but also highly experienced at this marketing and Internet stuff.  I've won lots of awards and helped thousands of people, and this website is a testament to the information I share freely to help others succeed online.

When I'm not designing websites, doing this online marketing stuff or writing. I love nothing more than getting out on a weekend and scuba diving. I'm a qualified rescue diver and love getting wet in the waters around Perth and Rottenest Island. I also cycle, which must be a sight as I'm not the thinnest of people (lol)... and a paddle on a kayak or a swim helps makes most weeks, perfect. At home I have a marine reef tank, which I just love and on top of that I've an awesome dog, called Ziggy.

What Can I Do For You?

I can work with you to design a website and marketing strategy that actually works. You'll get a website that looks fantastic but also attracts and engages your potential customers, helping generate leads, sales and profits.

What Will It Cost ?

A discussion about your requirements is completely free of charge.

Solutions are tailored to meet your budget and success goals as much as possible, and websites have been delivered costing just a few hundreds dollars a month or for one of payments of a few thousand... it all comes down to our discussions, if you want a website that generates millions of dollars in sales your budget will obviously be bigger, if you're a small business then your goals and costs will be more realistic, at least to start with.

What Should I Do

Click the button below and fill in the form, and I'll reply with a few questions... we can then have a discussion and get to know each other. You'll learn what I can do specifically for your business, gain some free advice and you can then decide if you want to work with me to help grow your business.