Buying into a franchise is a great business opportunity. While it takes a lot of hard work and capital, it also comes with support and a fairly stable business investment. But remember, when you’re buying a franchise, you’re not only betting on the product and the market; you’re also betting on yourself and your ability to run a business. Before you get started, ask yourself if you think you have what it takes to be successful.

Customer service skills – Sure, you may not do a lot of customer service as the owner of your establishment, but that doesn’t mean you can make money with poor customer service skills. As the owner, you set the tone. Your employees look to you for how to behave at work. They often learn from you how to treat your customers. Plus, no matter how hands off you want to be, you’re still going to have to deal with upset or unruly customers, and other businesses and suppliers. When it comes to your business, good people skills can go a long way.

Passion for product – For many people deciding what franchise to get into, money is often their main consideration. There are some names our there that are so established, it’s hard to mess it up and not make a profit, but buying into the most profitable company is not necessarily the best bet for you. You also need to find a company with a product you support and believe in. If you don’t really care about what you’re selling, then you’re not going to want to work to get things started. This could leave you drained and disillusioned, and will often take a big hit out of your business.

Planning – You can have all the desire and charisma in the world, but if you’re not a good planner, you’re not going to be a successful business owner. Sure, franchising is easier to plan than starting an independent company because a lot of the decisions are made for you, but that doesn’t mean you can just jump in without preparation.

Willingness to be trained – An established franchisor will normally have a fairly rigid set or rules that you must follow as a franchisee. They may range from the products you buy to the way you greet your customers. If you want to be a franchisee, you have to be able to learn and follow all the rules set forth by the franchisor.

Leadership skills – While you’re working as a park of a larger team, as a franchisee, you will still be a business owner. That means you have to work with your own team in addition to outside sources. Good franchise owners must be skilled at hiring, training, and managing their employees. Remember, a chain is only as strong as its weakest link.

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About Me

I've been designing and marketing websites and businesses for over 24 years and prior to this I worked in sales, marketing and big business for almost 18 years... which makes me not only old, but also highly experienced at this marketing and Internet stuff.  I've won lots of awards and helped thousands of people, and this website is a testament to the information I share freely to help others succeed online.

When I'm not designing websites, doing this online marketing stuff or writing. I love nothing more than getting out on a weekend and scuba diving. I'm a qualified rescue diver and love getting wet in the waters around Perth and Rottenest Island. I also cycle, which must be a sight as I'm not the thinnest of people (lol)... and a paddle on a kayak or a swim helps makes most weeks, perfect. At home I have a marine reef tank, which I just love and on top of that I've an awesome dog, called Ziggy.

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I can work with you to design a website and marketing strategy that actually works. You'll get a website that looks fantastic but also attracts and engages your potential customers, helping generate leads, sales and profits.

What Will It Cost ?

A discussion about your requirements is completely free of charge.

Solutions are tailored to meet your budget and success goals as much as possible, and websites have been delivered costing just a few hundreds dollars a month or for one of payments of a few thousand... it all comes down to our discussions, if you want a website that generates millions of dollars in sales your budget will obviously be bigger, if you're a small business then your goals and costs will be more realistic, at least to start with.

What Should I Do

Click the button below and fill in the form, and I'll reply with a few questions... we can then have a discussion and get to know each other. You'll learn what I can do specifically for your business, gain some free advice and you can then decide if you want to work with me to help grow your business.