Membership websites are a wonderful way to eventually earn a passive income online. But, it’s not all roses when it comes to membership sites. They’re not as passive as you might want them to be and sometimes the technology can be glitchy. However, that doesn’t mean you can’t do it successfully. It does help to know what you’re getting into before you do it, though.

It’s a Lot of Work Up Front

You must pick a technology, a niche, an audience, create the content, set up the payment processing, set up your marketing funnel, build an email list, build a hungry audience, prove your authority on the topic and so forth. This hardly seems passive. But don’t worry; it will pay off. The work is front loaded but becomes passive over time.

The Technology Is Hard and Expensive

This is both true and false. There is a lot of technology out there to choose from, and most of us think we can do everything ourselves all the time. But, if you don’t understand the technology, the simplest thing to do is hire someone to help you. You’ll spend more time and money trying to do it yourself if you don’t understand the technology than if you buckle down, hire someone to run the tech for you, and focus on curating, creating, and developing content.

People Leave Memberships Fast

While some memberships keep members year after year, the average amount of time people stick with monthly memberships is about three months. It’s important to understand this so that you can plan your marketing campaigns with that in mind. For example, you know that if someone leaves your membership, you need to send them follow-up emails triggered by their leaving to try to bring them back – or find out what you can do better. Also, that means you need to keep marketing the membership even if you think it’s full.

Coming Up With All That Content Is Not Passive

You’ve probably considered creating membership sites, but the thought of having to come up with content for the membership month after month may seem daunting and not passive at all. But remember, once you get started making money, you can become a manager in your business and outsource most of this. Plus, don’t forget that you can use PLR (private label rights) content.

They Can Be Reliable Monthly Income

A membership site, even though it’s front-loaded work that can be overwhelming, can become reliable and dependable monthly income over time. This is income that you can count on because once the content is created, or you’ve built your team, it’s going to be on automatic – even when you’re at the beach or visiting the Sistine Chapel.

The pros of running a membership site are clearly overwhelmingly in favor. Even the cons on this list can be turned into pros by following the advice. Membership sites are a great way to earn a recurring monthly income without breaking a sweat once you know who you’re doing it for, how you’re going to do it, and get the front-loaded work out of the way.

The Pros and Cons of Running a Membership Website
Let's Make Your Website a Success
Wouldn't it be nice to generate some real business?

About Me

I've been designing and marketing websites and businesses for over 24 years and prior to this I worked in sales, marketing and big business for almost 18 years... which makes me not only old, but also highly experienced at this marketing and Internet stuff.  I've won lots of awards and helped thousands of people, and this website is a testament to the information I share freely to help others succeed online.

When I'm not designing websites, doing this online marketing stuff or writing. I love nothing more than getting out on a weekend and scuba diving. I'm a qualified rescue diver and love getting wet in the waters around Perth and Rottenest Island. I also cycle, which must be a sight as I'm not the thinnest of people (lol)... and a paddle on a kayak or a swim helps makes most weeks, perfect. At home I have a marine reef tank, which I just love and on top of that I've an awesome dog, called Ziggy.

What Can I Do For You?

I can work with you to design a website and marketing strategy that actually works. You'll get a website that looks fantastic but also attracts and engages your potential customers, helping generate leads, sales and profits.

What Will It Cost ?

A discussion about your requirements is completely free of charge.

Solutions are tailored to meet your budget and success goals as much as possible, and websites have been delivered costing just a few hundreds dollars a month or for one of payments of a few thousand... it all comes down to our discussions, if you want a website that generates millions of dollars in sales your budget will obviously be bigger, if you're a small business then your goals and costs will be more realistic, at least to start with.

What Should I Do

Click the button below and fill in the form, and I'll reply with a few questions... we can then have a discussion and get to know each other. You'll learn what I can do specifically for your business, gain some free advice and you can then decide if you want to work with me to help grow your business.