Posts From Steve Cartwright

Tips to Reduce Customer Complaints

The best businesses anticipate customer service issues and handles them before they have a chance to grow into bigger problems. Thankfully, with the advent technology, you can find a good way to circumvent problems before they start. Set out to provide the best products and services possible, and remember that technology is here to help you. Use Technology to Stay on Top of Issues Set up your autoresponders to automatically

Why Affiliate Marketers Need a Email Mailing List

There are a lot of people trying to run successful affiliate marketing businesses without a email list, many still think it’s old-fashioned or erroneously believe it doesn’t work. But email marketing still happens to be the most effective form of marketing that exists. If you’re not convinced, let’s look at a few of the reasons you need an email list as an affiliate marketer, in fact every business needs one.

Seven Ways to Love Your Customers

No matter who you are or what type of business you run, it’s always important to find as many ways as possible to show your customers how much you value them, appreciate them and love them. What’s amazing is that once you do this, they will return that love to you in various ways, such as giving you referrals, sharing your information, buying more and ultimately becoming devoted fans and

How to Gather Consumer Insights

There are many factors that make up your consumer insights. The more information that you can gather, the more you’ll be able to target your market. These insights will help you answer who your audience is, who your customer is, what they need, what you can deliver and more. There are many ways to gather consumer insights. You can collect information from numerous parts of your business. Social media, your

Working with Internal Marketing Tools

Internal marketing basically consists of any type of marketing that you do with existing customers and your team or staff. They consist of training, communications and knowledge sharing, mostly with staff but also with current customers. Autoresponder You can use your autoresponder for more than just sending emails about your products and services to your customers. You can also use autoresponder systems to speak directly with customers about upcoming products

How Advocates and Influencers Can Help You

Getting advocates and influencers to help you spread the message of your brand is a very powerful way to expand your brand. Advocates can be former customers, and influencers are movers and shakers within your niche and industry. Together, they form a powerful alliance to help propel your brand to new heights. They Can Become the Face of Your Brand Advocates are often customers before they become advocates, which puts

How to Write a Marketing Plan

Crafting a marketing plan will help you understand how to get the word out about your products, services and brand messages. Not only that, as you develop the marketing plan, you’ll also come up with new products and services to provide for your audience. It doesn’t matter if your business is big or small; a marketing plan will help you achieve the results you desire. Your marketing plan can be

The Key to Email Marketing Success

When you build an email marketing campaign, it’s imperative that you conduct some form of testing to ensure that your campaign works as well as possible. There are many different types of tests that you can conduct to help you improve your email marketing efforts. Plain Text versus Visual Message You have a lot of leeway today in your ability to send beautiful and artistic messages. But should you? In

Promoting Digital versus Tangible Products

If you’re considering entering the affiliate product sales arena as an affiliate marketer, you may be thinking about whether you want to promote only digital products or tangible products. What’s the different issues might be for both types. Let’s look at this in more detail. The truth is, as an affiliate marketer there are no added expenses for you to consider when you market digital versus tangible products. The reason

How to Set and Achieve Your Email Marketing Goals

If you want to be successful with your email list, you need to learn how to set and achieve all your email marketing goals. Achieving goals starts with setting the right goals in the right way. Then, using those goals to make an actionable list, you will be more likely to achieve them. It all starts with SMART goals: S – Specific M – Measurable A – Attainable R –

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