Posts From Steve Cartwright

Nurturing a Network That Helps You Attract New Subscribers

One of the best ways right now to get more subscribers for your email list is to nurture an existing network. This could be Facebook, Twitter, Pinterest, Instagram and any other social networks, but also offline networks such as business associations or meetup groups. Here are some ways to nurture your existing network. It all comes down to good communication and engagement. Schedule the Time to Engage In order to

Why You Need Business Reviews

Generating reviews for your business is very important, it helps create brand awareness and drive your online reputation, and lets your customers generate content for you while also promoting your brand. Reviews can even teach you about your customers so that you can deliver even more amazing products and/or services to them. And let’s not forget, we all check out reviews for a new restaurant long before we arrive. Higher

How to Generate Engagement from Top-Level Professionals

Customers are what make a business without them it wouldn’t exist.  Getting the attention of high-level professionals is not that much different from getting engagement from any target audience. You must appeal to them in their language using the words, images, and values that they care about. Understand the Values of Top-Level Professionals A top-level professional probably likes to be treated well. That’s because usually, they can afford it. They

How to Choose Leverage Points That Matter

When it comes to email marketing, there are some very important leverage points to consider. To choose which leverage points matter, focus on the things detailed below. If it has to do with converting more people into paying customers, then it’s important. Get Emails Opened You can send all the emails you want to, but if no one opens and reads them, they will not matter. Start out right by

How to Deal With and Fix Bad Reviews

Once you go public with anything, you must expect that no matter how wonderful your products and services are, you’re going to get some bad reviews. In fact, the more popular you are, the more likely you are to not only get bad reviews but really mean ones too. But, you can turn things around by how you deal with and fix bad reviews. Don’t Get Defensive When you see

Tips for Getting the Most from Local SEO

Getting the most from local SEO requires an understanding of what search engine optimization is and how to use it to your advantage. First, you have on page and off page SEO. You should be using both types of SEO to get more traffic from local searches. Know Your Customer Your customers have a lot to say about the keywords you use on your website because they’re the ones that

Pros and Cons of Starting a Drop Shipping Company

A drop shipping company can be a lucrative business to start. With this type of business, products are sourced from a third party manufacturer for your audience, and you then list them on your website using the technology provided by the manufacturer. The products look as if they come from your business, but when an order is placed and paid for, you’ll order the product from the manufacturer and the

Getting Maximum Results from Your Amazon Listings

Creating effective Amazon listings is an important part of ensuring that your target audience can find your products. Even though Amazon doesn’t give that much space or leeway, there are ways to get maximum results from your listings. As usual, remember that Amazon is always updating their terms of service and rules, so make sure that any advice here or anywhere else is double checked, with the latest information. Keywords

Should Your Business Products be Sold on Amazon?

Almost anyone can start selling on Amazon today, but, if you already have a business, perhaps you should ask yourself. Should you start selling on Amazon? Will it be profitable? Will it replace the store you already have? And, can you make money? Let’s explore this idea so that you can determine whether or not your business is right for selling on Amazon. You Have Enough Inventory Once you list

Using Loyalty Programs to Generate Customer Loyalty

Everyone it seems runs a loyalty program from your local coffee shop, supermarket and even top end of town stores, because it’s a great way to generate customer loyalty. A loyalty program is a little bit like a membership. By joining the program, customers can be put on a special list so that they get information about sales, events and extra value that only regular customers receive. You are likely


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