Self Publishing Your Own Book – Best Practices for Online Marketers

Self Publishing Your Own Book – Best Practices for Online Marketers

Self publishing your own book may sound a very daunting task, but there are a number of tried and tested best practices for online marketers that can help you become a successful author and build your brand and business. Do Market Research You might think you have a brilliant idea for a book, but test it on your market first otherwise you might end up with a book that nobody

Content Formats for Killer Engagement

Content marketing is not just about publishing massive amounts of content,  it is about getting your audience to engage with that content. Through engagement, search engines and social media sites get the message that your content is worth paying attention to, which means higher relevance scores and more free traffic. It can vary slightly from niche to niche, but in general, there are a number of content formats that are

Six Signs That You’ve Outgrown Your Current Autoresponder

An email marketing list can be one of the most important tool you use in your business. It enables you to build a relationship with your target audience and be able to mail them offers regular, for continuing sales and profits. Many people start out with a free service like MailChimp, or pick any service they hear about, only to find it has certain limitations that hold them back from

How to Grow Your Business by Publishing a Book

Becoming a published author can help you build your brand as an expert, or as the CEO of a successful business. It can also help position you as a thought leader in your industry. If you haven’t already published a book related to your niche to show off your knowledge, you could be leaving money on the table. Why Write and Publish a Book? Authors tend to have a certain

Content Marketing Must Haves for a Successful Business

Over the years I’ve somehow become known as a content marketing expert, ranked by some in the top ten in the world… so let me share a few things… There are a number of things every successful content marketer has in order to start and grow a profitable business.t An Effective Content Marketing Plan Far too many people start websites or blogs without any sort of plan. Blogging has made

Tips for Comparing Autoresponders

Choosing the right email autoresponder is one of the most important business decisions you will ever make if you want to succeed with email marketing that is. Oh, and you should because email is the best way to build a relationship with your target audience and to generate sales. Here are a few things to look out for when you are comparing autoresponders. Look at the Available Features Your email

Grow Your Email List with Instagram

Instagram is a very popular social media site that can help you market your business effectively. But did you know it can also be an ideal way to grow your email marketing list? Why Instagram? This is a hugely popular, visually based social network. It is now owned by Facebook, and they have big plans for it – making it an ideal opportunity to help you grow your business. Instagram

How to Build Trust with Your Audience and Prospects And Why Your Business Cannot Survive without It

There are a number of ways to build trust with your audience and prospects. Learning these methods can make all the difference between success and failure online. Why Is Trust Important? Trust is the foundation of most business dealings and is essential if you want to turn browsers into buyers. Trust can also turn those buyers into loyal brand advocates who will sing your praises online and drum up even

It’s Okay to Talk to Yourself

When you are first starting out online, it can be frustrating if you aren’t getting a lot of traffic to your site, or interaction at the social networks. Some business owners get really frustrated and are tempted to give up because they feel as if they are talking to themselves and no one cares what they have to say. But the secret to any online growth is patience, and publishing

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