The Ingredients of a Successful Facebook Ad

The Ingredients of a Successful Facebook Ad

There are a number of types of Facebook ad, but all of them have several things in common that can be defined as the ingredients of a successful Facebook ad. The three main types of Facebook ads are: Promoted pages Promoted posts An ad you have created from scratch There are four essential elements to each of these ads: image, headline, text and URL. 1. Image Your image should be

Why PR Helps You Grow and How to Get Press and Publicity

Public relations (PR) can help your business grow quickly. It is the best way to get press attention and publicity for your brand to put it on the map and start driving traffic, subscribers and customers. What Are Public Relations? Public relations, as the name suggests, is all about how your business is perceived by the public and how it relates to the public, and vice versa. There are various

Nine Reasons You Should Be Advertising on Facebook

Facebook is the number one social media site in the world. It also has an extremely easy ad system that can help almost any small business start getting noticed on Facebook. Pay Per Click (PPC) Advertising Facebook advertising is PPC advertising. You only pay if someone clicks on your ad. This is very cost-effective compared to TV ads or ads in newspapers and magazines. Google AdWords is the largest PPC

Website Design That Improves Your Customer Experience

Almost all business now have websites and those savvy business owners with successful websites understand that having just a website or a blog just isn’t enough nowadays. You have to have a website that also improves your customer experience and makes them want to come back time and again for more. Most business owners are primarily interested in generating sales as sales drive everything, this tends to mean that most

The Type of Content That Attracts and Keeps Members

There are a number of different types of content that can work well within a membership site. The content will depend on your niche, and on the type of membership site you are creating. Niche-Related Content The most important way to succeed as an online marketer and business owner is to concentrate on a specific niche or topic and offer content related to it that you know your target audience

How to Add a Membership Program to Your Business Model

Many bloggers dream of adding a membership program to their blog in order to start earning money from their content instead of giving it away for free. This actually makes good business sense, a successful membership site can help you earn a steady stream of income every month. However, it is important to look before you leap. The money may sound very attractive, but there is a real commitment involved

How to Grow a Loyal Instagram Audience

Instagram is owned by Facebook, so those people in the know, are trying to grow a loyal Instagram audience. With more than 700 million active monthly users as of April 2017, this is a place to see and be seen. Having a larger Instagram following can mean more traffic for your site, subscribers for your email marketing list, and sales for your business. It is a great chance to build

When and How to Leverage Press Releases in Content Marketing

There are a number of ways to leverage press releases when you are engaging in content marketing for your website, blog (it should be part of your website) or business. Content marketing is the cornerstone of a successful online business, let me repeat that content marketing is the cornerstone of a successful online business. Press releases are written andshared by smart business owners to build brand and highlight the products

Website Design Trends to Pay Attention too

Website design trends come and go as bloggers and website owners try to tap into the latest technology or top trends that make a site look “cool”. Some trends can benefit your business, while others might harm it. Here is a rundown of things to watch out for in order to give your users the best experience possible. Mobile Friendly Your website needs to be mobile friendly so people can

Increasing Engagement with User Generated Content

One of the hardest things for any blogger to generate is engagement, in fact I was talking to another blogger about this very subject and he mentioned that his daughter gets more engagement than he does. One of the best ways to get engagement is though user-generated content. User-Generated Content User-generated content is not usually intended to be used for marketing, but it can be a helpful tool when used

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