Put Your Sales on Autopilot With an Automated Follow-Up Sequence

Put Your Sales on Autopilot With an Automated Follow-Up Sequence

The web pages that make up your sales or opt-in funnel as discussed in our previous article are only the beginning. To really push through and encourage sales, you need to stay in regular contact with your audience. The easiest way to do that is through your email marketing software, by sending periodic emails with various related offers and valuable additional information. Let’s take a look at a typical follow-up

3 Pages Every Sales Funnel Must Have, And What To Include On Them!

Confused about how exactly sales funnels work? You’re not alone, in fact, that’s the number one reason small business owners say they can’t get their funnels set up, they simply don’t know what to include and where. At the very least, your sales funnel needs these three pages: Sales Funnel Sales Page As you can imagine this is a pretty important page and one that obviously comes first, as well

Why Your Sales Funnels Leak – And What To Do About It

Imagine having a successful sales funnel in place, which allowed you to look at the number of subscribers at every level of the funnel, and with this information you could pretty accurately predict what sales are going to be from day to day or week to week. It would be pretty awesome to be in such a position would it not? If you’ve got your own sales funnel in place,

What is a Sales Funnel?

An online sales funnel is one of the most important marketing tools any online business has, and yet many businesses have no real understanding of what an online sales funnel is or how it works. By failing to fully understand this important aspect of running an online business means fewer sales, lower profits and could ultimately mean instability and potential failure. A Simple Sales Funnel A basic funnel consists typically

The AIDA Formula Turning Your Audience Into Buyers

Every business niche has its own acronyms, often a tried and tested formula has its own acronym so that people can easily remember it. One of the most common is the 5 P’s which stands for “proper preparation prevents poor performance, however there are many niche specific and today we are going to focus on one that the advertising industry use. AIDA which stands for Attention, Interest, Desire and Action,

What You Can Learn from Your Competitors’ Copy

Do you think you know everything there is to know about your business? Do you think you know more than your competitors? Do you study them? Chances are your competitors know one or two secrets of their own. While you shouldn’t copy your competitors’ copy, it’s beneficial to read it as often as you can. Sign up for their newsletter, follow them on social media and read their blogs posts,

Common Social Media Marketing Mistakes

From my own personal experience I know that social media marketing is an excellent way to increase your businesses exposure and to generate website visitors, leads and money. However, there are also many common mistakes that people often make when engaging in social media marketing, if you find that you are making any of these, just remember it’s never too late to fix your social media marketing and make it

Social Media Marketing – Are You Controlling It or Is It Controlling You?

It seems as if everyone uses social media and as a business owner it makes perfect sense to use social media marketing to get the word out about your business, products and services. However you also need to understand that social media marketing has the potential to draw you in and become a major time waster and even worse still your customers can often see you doing this. If you

Marketing Locally – Strengthen Your Local Presence

Even if your online business has a world-wide audience you can still make a big impact by taking advantage of strengthening your local marketing efforts. Having a strong local presence will help those audience members who are local to find you much easier, plus, it can help increase your expertise quotient. Here’s how to strengthen your marketing locally. Search Engine Optimization – SEO Search engine optimization consists of a lot


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